Many moons ago I was the public relations manager for a Chairman and a Chief Executive of a publicly listed company in the UK, both of whom had mouths like sewers and opinions somewhere to the right of Genghis Khan. Managing their public persona in the media was a 24 hour a day job and the re-writes of press statements, annual reports and speeches on shareholder days was a terse exercise of appeasement with the stock price heavily in focus. Thank the Lord I don’t work in that field anymore.
In sailing, I remember working with BMW back in the early 2000’s who, from a corporate angle, were dead-keen to show the world the very latest in heads-up data display technology that they had put on Chris Dickson and Fresh’s sunglasses. Only problem was - the American team weren’t exactly crazy about their tech being shown and apparently Larry wasn’t impressed. Again I found myself dancing between two warring factions with US-German relations strained somewhat. The wording that came out was intentionally obscure and we argued like cats and dogs over it. I won. Larry was happy.